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Careem partners with PSO to simplify Captains’ journey

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Careem, the pioneer of ride-hailing in Pakistan and Pakistan State Oil (PSO) have collaborated to offer PSO’s products and services on discounts to the Captains registered on the Careem Platform. This collaboration aims to reduce operational costs for Captains while ensuring access to high-quality automotive oils and services, reaffirming Careem’s commitment to supporting its Captains and enhancing their livelihoods.

Through this partnership, Captains can enjoy a 15% discount on high-quality engine oil for one year as well as a free top wash with every oil change to keep their vehicles in optimal condition. Each Captain can redeem this benefit once a month using their unique voucher. The offer applies to select products and is available at designated retail outlets in Karachi, Lahore, and Islamabad. Captains can easily access the discount by scanning a QR code at these outlets to verify their status.

“Captains are at the heart of everything we do at Careem, and this collaboration with PSO demonstrates our continued focus on prioritizing their needs and ensuring their success on and off the road. We are always looking for ways to simplify and improve the lives of our Captains and will continue to support Captains by providing them with meaningful solutions to uplift their earnings,” said Imran Saleem, General Manager at Careem Pakistan.

Careem is committed towards driving engagement among Captains with initiatives like this, which are aimed at reducing expenses for its existing Captains and encouraging new drivers to join the platform through which they can avail earning opportunities.

Careem will use various communication touchpoints, including in-app stories, push notifications, and its Captain Facebook page to promote this offer and ensure maximum awareness of this collaboration. This collaboration underscores the importance of collaboration between Careem and PSO in benefiting the local driver community.

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Mazhar Ali Raza

Mazhar Ali Raza is a senior journalist from Karachi. He has served more than twenty years in journalism. He was recently associated with the dunya media group as a senior business reporter from the last eleven years . Prior to that he has worked for CNBC for the period of four years. His major beats were the energy auto banking and agriculture sector . He has covered many seminars and exhibitions in Pakistan and abroad as well .

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