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Jubilee Life Insurance and Kashf Foundation Launch “Khushal Mustaqbil Takaful” to strengthen Women’s Financial Resilience

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Jubilee Life Insurance, the country’s largest private sector insurance company, Kashf Foundation and United Nations Development Programme (UNDP) jointly launch the “Khushal Mustaqbil Takaful (KMT),” an innovative micro-savings and protection product designed to strengthen the financial resilience of women from underserved communities.

The strategic collaboration was formalized at the Kashf Foundation Head Office in Lahore, with representatives from the UNDP also present to support marking a significant milestone in advancing financial inclusion and gender responsive insurance solutions.

Designed specifically for Kashf Foundation’s women borrowers, KMT is a yearly renewable endowment Takaful plan that combines protection with long term savings. Operating under the Shari’ah-compliant Wakalah-Waqf Takaful Model, the product offers a dual benefit: financial protection for families in the event of loss of life, alongside a structured pathway for women to build savings and long term financial security.

Speaking at the occasion, Mr. Javed Ahmed, MD and CEO, Jubilee Life Insurance said: “At Jubilee Life, we believe that financial protection must be inclusive and accessible, particularly for women who play a central role in strengthening household resilience. Our collaboration with Kashf Foundation reflects our commitment to empowering women with solutions that not only safeguard their families but also enable them to build a more secure and independent financial future.”

“A woman who invests in her future doesn’t just change her own life, she changes her family’s as well.” said Ms. Roshaneh Zafar, Managing Director, Kashf Foundation. “KMT responds to this need by enabling women to build long-term financial security, and our partnership with Jubilee Life Insurance strengthens our ability to deliver that protection to the women who need it most.”

A representative from UNDP Pakistan also expressed his views on the development stating: “Expanding access to inclusive insurance solutions is critical to closing Pakistan’s protection gap, particularly for women who remain disproportionately underserved. This collaboration demonstrates how public and private sector partnerships can deliver innovative, client-centric solutions that enhance financial resilience and support communities better withstand economic and climate related shocks.”

The initiative builds on Kashf Foundation’s recognition as a winner of UNDP Pakistan’s Insurance Innovation Challenge, supported under UNDP’s Insurance and Risk Finance Facility (IRFF). It represents a scalable model for delivering gender responsive financial protection solutions and advancing inclusive economic growth across Pakistan.

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