Friday, May 24, 2024

Careem and Dow University of Health Sciences Join Forces to Enhance Student Transportation


Careem, the pioneer of ride-hailing in Pakistan and Dow University of Health Sciences have announced a collaboration aimed at improving student transportation services. The partnership will offer discount packages to students as well as introduction of co-branded buses, providing convenient and affordable transportation options for students of Dow.

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The collaboration was officially formalized at a signing ceremony hosted at Dow University of Health and Sciences, attended by esteemed dignitaries from Dow University of Medical Sciences and Careem. Representing Careem were, Sana Shakeel, Associate Director Business Development, Nuzair Virani, Head of Communications and Amnah Rizvi, Manager Partnerships. From Dow University of Medical Sciences, dignitaries present were Prof. M. Saeed Quraishy, Vice Chancellor; Dr. Ashar Afaque, Registrar; Mr. Tariq Shahid, Director of Marketing; Mr. Umair Zafar, Manager of Marketing; Mr. Hussain Mirza from the Marketing Department; and Mr. Naeem Tahir, Head of Public Relations.

As part of the partnership, students of Dow Medical Institute will receive exclusive promo codes that offer discounted rates for multiple ride options available on the Careem app. The promo codes will offer a 25% discount, with a maximum discount of PKR 100, and will be limited to four uses per student per month.

Expressing his enthusiasm for the partnership, Imran Saleem, General Manager Ride Hailing at Careem Pakistan stated, “This collaboration marks a significant step towards enhancing the commuting experience for students. By providing them with access to safe and reliable transportation, we aim to alleviate some of the challenges they face in their daily lives."

Speaking at the event, Prof. M. Saeed Quraishy, Vice Chancellor of DUHS, expressed his profound excitement for the collaboration. He remarked, “Dow University’s aim is to provide students with the best education as well as other facilities that aid them. This agreement with Careem will undoubtedly be a great link in this regard.”

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Additionally, both parties have emphasized that this collaboration is just the beginning of a broader partnership and agreed to explore future partnership opportunities, including initiatives related to the health of Careem's captains, the collection of donations, and enhancing customer experience for both brands by means of improving transportation services for students, ultimately making their lives easier.

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Mazhar Ali Raza
Mazhar Ali Raza
Mazhar Ali Raza is a senior journalist from Karachi. He has served more than twenty years in journalism. He was recently associated with the dunya media group as a senior business reporter from the last eleven years . Prior to that he has worked for CNBC for the period of four years. His major beats were the energy auto banking and agriculture sector . He has covered many seminars and exhibitions in Pakistan and abroad as well .

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